Clients and campaigns
Store contact details with each client, and dates, orders, audio files and planned quantities with each campaign. Sales and programming can follow the same agreement more easily.
Advertising and records / AURA
Advertising for campaign planning and broadcast records
Campaigns, schedules and client documents in a connected process.
Advertising connects the sales agreement with radio programming. Manage clients and campaigns, add audio commercials and schedule broadcasts by day and break. The AI assistant can propose a distribution based on your instructions, while the daily view makes checks easier. Prepare a media plan for the client and, after broadcast, proof of broadcast from logged plays.
SPECIFIC CAPABILITIES
What you can do.
Monthly and daily schedules
Select days and advertising breaks in the grid. The daily view shows prepared commercials, while intro and outro jingles can mark the beginning and end of a break.
AI plan proposal
Write the desired repetition count and hours. The assistant prepares a proposal for review before adding it, reducing scheduling work while keeping campaign conditions under your control.
Media plan and proof of broadcast
Export the plan to PDF for the client, then generate proof of broadcast from logged plays after airing. Planned and recorded delivery have separate documents with clear meanings.
Changes during a campaign
Stop future allocations from a selected date while preserving the campaign. Search, daily checks and data backups make everyday management of more orders easier.
BUILT-IN TOOLS AND AREAS
More within the module.
These features belong within this module and support different stages of everyday work.
- Clients
- Campaigns and audio commercials
- Advertising slots
- Monthly plan
- AI allocation proposal
- Daily schedule
- PDF media plan
- Proof of broadcast
How would this work
at your station?
A client sends a commercial and you agree a two-week campaign. Enter the dates and conditions, arrange slots or review an AI proposal, then check the daily plan. Send the client a media plan and, after the campaign, prepare proof of broadcast from logged plays.
EXPLORE FURTHER
Related tools.
YOUR STATION. YOUR WAY OF WORKING.
Let's see what AURA
can take care of for you.
Let's review your programming, team size and content preparation process. We will show you specific tools and build a practical workflow for your station.